After a few low budget horror flops, news of the genre’s demise has been extremely premature, as Insidious Chapter 2 has scored the second highest September opening ever with $41 million, behind only last year’s Hotel Transylvania.
It’s three time more than the first movie took when it opened, suggesting the franchise has gained a lot of fans, and about on par with the same director’s The Conjuring, which opened in July.
The only other new entry in the top 10 was The Family, which took a decent but unspectacular $14.5 million. That said, it’s actually one of Robert De Niro’s best openings for years outside the Meet The Fockers franchise. However with mediocre word of mouth, it’s unlikely to do well over the coming weeks.
There was good news for The Butler, which passed the $100 million mark at the North American box office.
Take a look below for the US box office top 10 for the weekend of September 13th-15th.
| Rank | Title | Weekend Gross (millions) | Total Gross to date (millions) |
| 1 | Insidious Chapter 2 | $41.0 | $41.0 |
| 2 | The Family | $14.5 | $14.5 |
| 3 | Riddick | $7.0 | $31.2 |
| 4 | Lee Daniels’ The Butler | $5.5 | $100.0 |
| 5 | We’re The Millers | $5.4 | $131.6 |
| 6 | Instructions Not Included | $4.2 | $26.5 |
| 7 | Planes | $3.0 | $82.9 |
| 8 | One Direction: This Is Us | $2.4 | $26.8 |
| 9 | Elysium | $2.0 | $88.3 |
| 10 | Percy Jackson: Sea Of Monsters | $1.8 | $62.0 |