Disney is having a lot of fun with the marketing for Toy Story 3. We’ve just been sent over a rather cool new poster for the film, featuring plenty of familar faces, along with some of the new characters. It certainly ups the anticipation for the film’s UK release on July 23rd.
We’ve also been pointed, via /Film, to a viral video for the movie. One of the new characters is called Lots-O’Huggin Bear, and a commercial has popped on on Youtube which initially seems to be a vintage 1983 advert for the toy. However as far as we’re aware, Lots-O’-Huggin’ was created by Pixar for the film, so this is presumably an excellently made viral that sneakily promotes the film. Whatever it is, it’s a lot of fun.
Take a look at the new poster and the rather fun viral vid below.